From a startup in the BIRD Incubator to a leading innovator in the food industry, MVT Solutions is transforming food safety with AI-powered automation. We sat down with Ivan Golubić, Founder & CTO, and Luka Beban, Founder & General Manager, to hear how they are scaling, securing major clients, and redefining compliance standards.
Let’s start with a quick intro: What’s the name of your company, what problem are you solving, and what’s your long-term vision for the company?
Although we started as an IoT/AI company, we found our niche in the food industry. DHM is a digital AI-powered manager transforming food safety and compliance for restaurants, food production, and hospitality businesses. We solve inefficiencies caused by outdated safety processes, labor shortages, and compliance challenges, with a long-term vision to become the global standard for food industry automation.
You’ve reached impressive milestones. Can you share the funding you’ve raised, the size of your team, and what’s next for your growth?
We’ve onboarded over 100 B2B clients, including Hilton, Admiral, Noel, Maslina Resort, and Molum. Our team has expanded with industry experts and an additional sales team. By signing partnership agreements, we significantly improved our sales processes. Looking ahead, we aim to scale across the EU, enhance AI-driven automation, and integrate with enterprise systems to set a new industry standard. We are raising our seed round, although some angel investors supported us along the way.
Every startup has key moments that shape its direction. Can you share a story about a pivotal moment that shifted your company’s approach, and how did you navigate that challenge?
A turning point was realizing that food safety compliance is not just a regulatory requirement but a critical operational challenge. After working with a high-profile restaurant facing regulatory penalties, we refined DHM’s AI-driven compliance tools to provide real-time monitoring and proactive risk prevention, making food safety digital, automated, and stress-free.
How has BIRD Incubator contributed to your growth so far? What’s been the most valuable part of the program for your startup?
BIRD Incubator has been instrumental in our growth, offering mentorship, networking, and strategic guidance. The most valuable aspect has been refining our go-to-market strategy and gaining visibility in the startup ecosystem.
Looking ahead, where do you see your company in 3-5 years? What are your most important goals and what’s the strategy for achieving them?
In the next 3-5 years, DHM will be the go-to compliance and operations platform for the food industry across Europe and beyond. Our goals include expanding to 100,000+ locations, strengthening AI capabilities, and securing global partnerships. Through continuous innovation and market expansion, we aim to redefine food industry safety and efficiency.
